Abstract:Fluorescence assay was applied to the determination of magnolol in rabbit blood,and the best way to administratethe bark of official magnolia per rectal was established by orthogonal test. Then the two routes of administration werecompared by AUC of magnolol and per rectal was found better than P. O. In addition,the modified isolated rectum-bagmethod was applied successfully to the research on rectal administration of bark of official magnolia.